By 2006, I was five years into my first small business, and I had grown it to multiple six figures.

But I had plateaued and I was looking for a way to

• increase my income, and
• stop working 80 hours a week.

So when I created No Hassle Newsletters, my first of several successful internet businesses, I did something very different.

I methodically and systematically began to turn myself into a Celebrity Brand Expert instead of simply being Jim Palmer, a talented guy who could do company newsletters.

I created my “Newsletter Guru” personal brand and quickly became known as the go-to resource for creating amazingly successful newsletters that help companies grow their businesses.

Over time, No Hassle Newsletters grew to serve 1200+ customers in 9 different countries.

Once I had that up and running, I did not rest on my laurels.

In 2009, I launched my coaching business – and I kind of floundered a little bit, probably for about three years.

And then I started taking my own advice – the Dream Business Coach was born!

Next, I got into exciting ventures like book coaching, signature-talk creation, and event design.  I also packaged up everything I have into books, courses, and ready-to-go scripts you can access right now.

Steph and I get to live aboard this magnificent yacht and we travel up and down the east coast of the United States.

As someone who used to live in the Northeast, as I like to say, I’ve shoveled my last driveway.

You see, the most important thing I want you to understand is you will earn significantly more revenue and income for who you are – and not what you do – when you build a powerful celebrity expert brand.

When you manufacture your celebrity and your customers, your clients, your prospects, they see you as the celebrity expert, the Go-To person in your niche.

That’s when real growth happens for your business.