How you define success for yourself is completely up to you.

Your success and dream lifestyle is probably not like mine — but you must be crystal clear in your understanding that you have to put in the work.

No one hands it to you.

When I started as an entrepreneur, I knew in my heart and soul that I could be successful, but I figured I was going to do it my way.

But the hungrier I got, the more impatient I became.

One big game changer was what I call “tough love” and it finally changed the trajectory for me.

Here’s how this very embarrassing episode took place.

I was part of a mastermind group when I was starting my Dream Business Mastermind and Coaching Program.

There were other successful coaches in the group.

At the time, my program was doing okay, but I wanted it to grow faster.

I shared with the group my desire to grow my coaching business faster when a mentor, someone whom I had great respect for, got in my face – literally and figuratively – and said,

“Jim, let me ask you a question. How is it that you feel that you deserve, or are entitled to the same level of success, as your peers and other people in the business, yet you aren’t willing to do the same things that they’re doing to grow their businesses? Explain to me how that works for you?”


Looking back, I now refer to this as my Mr. T/Rocky moment.

Remember when Mr. T got in Rocky’s face before the big fight?

It had to be intimidating to say the least, but Rocky learned from that lesson, and I learned something about “manning up” and doing what is required to grow my Dream Business.

I learned from this embarrassing moment that if I truly wanted to grow my business, I had to put my fears aside and Just Say Yes.

It was painful and embarrassing.

But… it was exactly the tough love I needed.

On the trip home, I made up my mind that, never again, would I be put in that position, where my own “stuff” – my own shortcomings – are put in my face like that.

I had to own my shortcomings, fix them, and move on.

So, I learned how to become a speaker; I learned how to create good marketing videos and I also started putting on my own live events.

I became proficient at podcast interviews and I also did over 300 interviews as a guest expert on other podcasts.

I now have no fear doing any of those things that were once very, very uncomfortable to me.

My own discomfort level became a “too friggin’ bad” perspective in my mind.

I Just Said Yes and jumped in with both feet.

Have you had a Mr. T/Rocky moment in your entrepreneurial journey?

Are you struggling to build your Dream Business so you too can live your Dream Lifestyle?

Reach out, I’d love to help you.

Cap't Jim Palmer, The Dream Business Coach

Cap’t Jim Palmer, best known internationally as the Dream Business Coach, is creator of the Dream Business Mastermind and Coaching Program and host of Dream Business Radio – a weekly podcast based on Jim’s smart marketing and dream business building strategies. Claim your FREE Dream Business Transformation now!

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