As an entrepreneur doing online marketing, you already have a website. The website is outstanding with stunning pictures, professional designs, up to date content, mobile responsive and you have optimized the SEO. So what’s the next step into getting new customers to your website?
How to build a business
Social media presence is the key opportunity to find potential customers and get website visitors. Having a business social media account is just not about posting your content, pictures, and comments. It’s hard work, a full time job. In terms of how to get traffic to your website and how to increase sales, social media is your answer.
Informative tactics of using social media to get quick energy
Understand the social media platforms to optimize your content
Your post will appear differently on social media platforms. For example, Facebook requires a high quality photo, a compelling link underneath the photo with a quality description for it to constitute a great post. Optimize your post for the social media platforms to get hundreds of shares and thousands of website visitors.
Do not get carried away by oversharing or under-sharing your content on social media. Create a balance. Try not to repost the content so as to gain more shares. This will appear spammy to your audience and drive them away. Each social media platform has peak hours, an example for Twitter it’s Mondays through Fridays between 12:00-3:00 P.M, Wednesdays between 5:00-6:00 p.m. Find out which hours apply to your account.
Use WordPress to include social sharing buttons at bottom of your articles. This will enable your audience to share your content right away.
Join Quora. “Quora connects you to everything you want to know about. Quora aims to be the easiest place to write new content and share content from the web. We organize people and their interests so you can find, collect and share the information most valuable to you.” – founder Adam D’ Angelo.
This social media platform is a powerful tool that will get massive traffic to your website. In this platform, you will meet people asking questions and you get an opportunity to answer them. If you post strong answers with links that direct them back to your site, you can get a big boost for your sales.
Post and promote on Reddit
Another under-utilized social media tool is Reddit. With this platform, once you locate your audience and deliver the right content you can generate tens of thousands of new clients within a week. Balance your content with good advice, mix up the links that you submit to Reddit by adding text versions and links to your website. Build on your reputation by commenting on popular threads and remember to post at the right time.