Stick Like Glue Radio #002: It’s easier to sell to folks who know you, because you’ve already cleared what Zig Ziglar calls the no-trust hurdle. I agree and referrals are the next best thing! Compared to the usually high cost of acquiring a new customer, there’s a much lower cost of acquisition with a referral, because they find you; you don’t have to go prospecting for them. Discover powerful referral strategies in this nugget rich 20 minute Podcast.

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Your Host: Cap't Jim Palmer, The Dream Business Coach

Cap’t Jim Palmer, best known internationally as the Dream Business Coach, is creator of the Dream Business Mastermind and Coaching Program and host of Dream Business Radio – a weekly podcast based on Jim’s smart marketing and dream business building strategies. He is also the founder of Success Advantage Publishing.

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