Whether you are selling your products or services with your website or you are a blogger, you will definitely want a dozen of comments, hundreds of shares and visits weekly if not daily. We create our website and use the most professional and aesthetic design, incorporate attractive pictures, write valuable content and make use of SEO with hopes of it being an attractive magnet. But wait, nothing happens. The traffic is poor. You spread the word through social media accounts, word of mouth but the clicks are still disappointing. Why are you not getting website traffic? Chances are you are focusing your energy in the wrong direction and reading the wrong content. How to drive website traffic? The good news is you do not have to be a digital marketing expert to drive traffic to your website.
In this article, I’ll be sharing a proven system that you can implement on your website and BOOM-get massive website traffic almost instantly.
How to get Online Customers- content marketing ideas.
Monitor traffic trends
The first step is to ensure you have your Google Analytics tracking code set up that will give you a weekly report of your website traffic. This is because you need to measure the performance of the traffic strategies. Take note of metrics like, exit pages, page views, bounce rate, unique visitors, average time on site, traffic sources- is it a direct search or a referral.
Optimize your content
Create a better content marketing strategy including contents like: blogs, videos, podcasts, and infographics. In the content marketing strategy include elements like:
- the frequency of posting- its paramount you aim to post daily,
- strategize on how you will add value to your content to make it unique from your competitors- shift your focus from the “free valuable content” like tips, benefits etc. and make your content educational.
- Who is your target audience? Identify their needs and preferences
- As you write you content remember the primary goal is to get more traffic and generate more leads.
Better the content
Have great compelling headlines. Optimize on the social traffic and the search traffic by using the right keywords, having the right length, with catching phrases that will attract the clicks. Make use of Google Keyword Planner to identify the keywords with the highest monthly searches. Remember how short your concentration span is? The same applies to your readers. Therefore, write short paragraphs, incorporate stories in your content as this will connect with the audience emotionally. Create a compelling hook in your content.
A picture is worth a thousand words.An eye-catching photo will make your content more appealing and drive traffic to your website. It will attract new clients as it makes your content more shareable on social media.
Content tip– audit your content. Todd Tresidder had to delete a third of his content for him to gain massive web traffic. Since you have been posting for some time, you risk being redundant and irrelevant. Conduct a content audit identifying the content that has:
- Enough internal links
- Optimized search engines titles
- SEO friendly keywords
- Eye-catching images
Delete old contents that seem irrelevant, consolidate similar blog post into a new post and delete all the old boring contents.
How to get quick energy social media. While enquiring how to get traffic to your website, social media is the way. Therefore, publish your content on social media almost immediately to increase website visitors.